BORDER KINDNESS
Worked with the non-profit Border Kindness to redesign their brand, merchandise, website, and social media.
(Client)
Border Kindness
(Year)
2025
(Services)
Branding

Typography
Rules
Objective: Redesign their brand, merchandise, website, and social media.
Worked collaboratively with a team to develop a new color scheme and establish the foundation for the rebrand. From there, we split into five groups to focus on different aspects of the redesign while staying aligned through shared guidelines to ensure cohesion. Throughout the process, we kept in mind the polarizing nature of immigration and prioritized ways to preserve people’s anonymity within the design.





BORDER KINDNESS
Worked with the non-profit Border Kindness to redesign their brand, merchandise, website, and social media.
(Client)
Border Kindness
(Year)
2025
(Services)
Branding

Typography
Rules
Objective: Redesign their brand, merchandise, website, and social media.
Worked collaboratively with a team to develop a new color scheme and establish the foundation for the rebrand. From there, we split into five groups to focus on different aspects of the redesign while staying aligned through shared guidelines to ensure cohesion. Throughout the process, we kept in mind the polarizing nature of immigration and prioritized ways to preserve people’s anonymity within the design.





BORDER KINDNESS
Worked with the non-profit Border Kindness to redesign their brand, merchandise, website, and social media.
(Client)
Border Kindness
(Year)
2025
(Services)
Branding

Typography
Rules
Objective: Redesign their brand, merchandise, website, and social media.
Worked collaboratively with a team to develop a new color scheme and establish the foundation for the rebrand. From there, we split into five groups to focus on different aspects of the redesign while staying aligned through shared guidelines to ensure cohesion. Throughout the process, we kept in mind the polarizing nature of immigration and prioritized ways to preserve people’s anonymity within the design.




